UK - Competition

So while the world won’t get to see her, the idea lives on in our - and the extensive Channel 4 judging panels - hearts.

In 2024 they wanted to go a step further, and make the campaign ‘inclusive by design’ for people with visual + audio impairments. Meaning the narrative, the production and the way it was crafted needed to give those communities the same experience as those that are able bodied.

And we thought, we’ve got an idea for that.

2024